The Florance | City stay in Launceston | Book Now

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Key details

About the Hotel

17 Brisbane Street Launceston Tasmania, Launceston, Australia, 7250

Across the road from City Park

Perfect

9.2

9.5

/10

4.9

4.8

Loved by The Florance Hotel guests

Comfortable rooms
Delicious breakfast
Friendly staff
Beautiful building
Convenient location

"Loved this authentic period building, beautifully decorated, luxuriously comfy bed with a cool conservatory for breakfast and/or lounging."

Beth from United Kingdom

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"The Florance is extremely well located, stylishly decorated and very comfortable."

Louisa B from Australia

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"The breakfast provided is next level."

Leigh from Australia

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Location

The Florance is positioned within Launceston's arts precinct, just minutes from the Central Business District. Guests benefit from private parking, making access convenient. The hotel offers a prime setting to explore local attractions and cultural experiences.

Rooms

The hotel features 12 individual guest suites, all with a minimalist botanical theme and private ensuites. Guests can choose between views of the City Park or heritage architecture, and each suite delivers Tasmanian-made beds with a selection of luxury pillows. The superior King Suite offers remarkable views and a spacious layout for heightened comfort.

Dining

The Garden Deck serves as a space for guests to relax, with a locally-sourced picnic option from the nearby Harvest Market, available Saturday mornings. On-site dining includes offerings from Sweetbrew, known for its carefully calibrated coffee and vegetarian-friendly menu. Nearby options expand dining choices with regional food producers and markets.

Event Facilities

The Florance offers exclusive accommodation for small group functions, catering for up to 24 guests. The grand Victorian house ambiance creates an inviting setting for gatherings. All arrangements allow groups to fully engage and collaborate in a private environment.

Exploration & Activities

Launceston serves as an ideal base to access Northern Tasmania's attractions, from renowned vineyards to breathtaking national parks. The hotel supports guests in discovering local highlights, including markets and regional producers. Convenient walking access allows exploration of the city's cultural and culinary offerings.

Highlights

Location: Launceston arts precinct, minutes from CBD

Rooms: 12 individual guest suites with luxury beds

Dining: Picnic from Harvest Market, Sweetbrew on-site

Event Facilities: Exclusive for 24 guest functions

Must-do experiences

Try a gourmet pie at the Launceston Tramway for a local favorite.
Visit the Queen Victoria Museum and Art Gallery for cultural insights.
Stroll through the Design Tasmania gallery for unique local crafts.
Explore City Park's Japanese gardens for a peaceful retreat.
Sample award-winning cheeses at the local Harvest Market on Saturdays.

Location: Perfect

9.5/10Review score

See hotel location on map

Guest Emotional Experience

Away at HomeFeeling at home

“Loved the breakfast, Alicia made us feel very much at home.”

Philip from Australia

Shine on SocialsSo much character

“I was absolutely thrilled with the building, it has so much character & is just stunning.”

Harley Jane from Australia

Tech DetoxStresses drift away

“Everything was spotlessly clean, immaculately tidy and you could feel any stresses just drift away.”

Adam

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Choose the Room

From cosy doubles to spacious family suites – all with flexible options, breakfast, and exclusive deals.

Twin Room Private Bathroom

2 persons

195 sq. feet

2 Single beds

Shower

Heating

room details

Queen Room

2 persons

220 sq. feet

1 King-size bed

Shower

Heating

room details

Deluxe Suite

2 persons

270 sq. feet

1 King-size bed

Shower

Heating

room details

Deluxe King Suite

2 persons

270 sq. feet

1 King-size bed

Shower

Heating

room details

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Check Dates & Room Rates

See what's available for your travel dates

Amenities

Thoughtfully designed amenities for a comfortable & memorable stay

Facilities: Perfect

9.1/10Review score

General

No smoking on site
Wi-Fi
Parking
VIP check-in/ -out
Express check-in/ -out
No pets allowed
Rooms/ Facilities for disabled
Wheelchair access
Security
Adults only
Luggage storage
Smoke detectors
Fire extinguishers
Key access

Guest Parking

Electric kettle

Services

Housekeeping
Laundry

Facilities for people with disabilities

Toilet for disabled

Spa & Leisure

Garden area
Leisure/ TV room

Room features

Air conditioning
Heating
Soundproofed rooms
Sitting area
Terrace
Garden furniture
Tea and coffee facilities

Bathroom

Free toiletries
Sink

Self-catering

Electric kettle

Bedroom

Electric blankets

Media

Flat-screen TV

Room decor

Carpeted floor

The Florance Hotel Location

17 Brisbane Street Launceston Tasmania, Launceston, Australia, 7250

Map view

17 Brisbane Street Launceston Tasmania, Launceston, Australia, 7250

City landmarks

Landmark

City Park

2200 ft

Nature reserve

Cataract Gorge Reserve

1.5 mi

Museum

Launceston Tramway Museum

2200 ft

Gallery

Queen Victoria Museum and Art Gallery

2200 ft

Museum

National Automobile Museum of Tasmania

2200 ft

Public Building

City of Launceston Council

3100 ft

Store

Harvest Launceston

2200 ft

Landmark

Art Gallery at Royal Park

2800 ft

Landmark

The Tamar Valley

3100 ft

Park

Prince's Square

3100 ft

Landmark

The Mill Providore Gifts & Gallery

4600 ft

Golf Course

Tassie Tiger Mini Golf

2200 ft

Landmark

Woolworths Launceston

2900 ft

Landmark

Royal Park

3400 ft

Church

St John's Anglican Church

2200 ft

Gallery

QVMAG Art Gallery

5000 ft

Nearby

Gallery

Design Centre Tasmania

300 ft

Public Building

Albert Hall

800 ft

43 Tamar Street

City Park Radio Museum

500 ft

60 George St

The Old Umbrella Shop

1200 ft

Cameron St

The Town Clock

1100 ft

Gallery

1842 Art Gallery

1900 ft

Gallery

Greenoaks Gallery

1900 ft

Park

Heritage Forest

3400 ft

18-28 St John Street

City of Launceston Town Hall

1900 ft

45-51 Tamar St

John Hart Conservatory

600 ft

Church

Holy Trinity Anglican Church Launceston

1100 ft

31 Cimitiere St

Thyme Cottage

1500 ft

Church

St. Andrews Presbyterian Church of Australia

1700 ft

Church

The Pilgrim Uniting Church

2000 ft

Restaurants

The Royal Oak Hotel

100 ft

14 Brisbane St

Restaurant 13

600 ft

13 Brisbane St

Hoong Fatt Chinese Restaurant

300 ft

1- 3 Cameron St

Victorias Cafe

700 ft

47 Tamar Street

Mekong Vietnamese Restaurant

1300 ft

Shop 25

Festivus Cafe

2300 ft

25 Wellington St Shop 19

Palki Restaurant

1300 ft

Shop 23 Yorktown Square

Snappers Restaurant

2100 ft

3 Earl St Best Western Plus

Toong Thong Thai

1300 ft

Shop 19 Yorktown Sq

Kaizen

900 ft

67 Cimitiere St

Kai-Zen Sushi Bar Japanese Restuarant

900 ft

65 Cimitiere St

Pierre's

1500 ft

88 George St

Explore Launceston

City Park

8 minutes' walk

Beautiful park featuring landscaped gardens, playgrounds, and the tranquil City Park Radio Museum.

Cataract Gorge Reserve

25 minutes walking

Stunning natural reserve with scenic trails, a chairlift, and abundant wildlife, perfect for a day of adventure.

Queen Victoria Museum and Art Gallery

8 minutes' walk

Rich history and art collection, including local artifacts and exciting exhibitions for diverse interests.

Launceston Tramway Museum

8 minutes' walk

Nostalgic museum showcasing Launceston's tramway history with captivating displays and vintage vehicles.

Cataract Gorge Hiking

25 minutes walking

Thrilling hiking trails offering stunning views, abundant wildlife, and picnic spots. Accessible year-round.

Wellness at Launceston Spa

10 minutes' drive

Relaxing spa services including massages and facials. A perfect retreat after a long day of sightseeing.

The Royal Oak Hotel

1 minute' walk

Casual atmosphere with hearty pub fare. Try the famous lamb shanks, perfect for families and friends.

Restaurant 13

3 minutes' walk

Modern Australian cuisine with seasonal ingredients. Reservations are recommended for an exquisite dining experience.

Hoong Fatt Chinese Restaurant

2 minutes' walk

Authentic Chinese dishes, including dumplings and stir-fries in a cozy, family-friendly setting.

Royal Theatre

12 minutes' walk

Vibrant venue hosting live music, film screenings, and theatre performances. Perfect for an enjoyable night out.

Junction Arts Festival

10 minutes' drive

Annual arts festival featuring local artists, musicians, and unique events, celebrating creativity in Launceston.

Getting around

City Centre

Launceston10 min · 2700 ft

Airports

Launceston Airport (LST)24 min · 9.6 mi

Devonport Airport (DPO)134 min · 55.5 mi

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Property information and rules

Check-in

from 14:00-20:00

Check-out

from 05:00-10:00

Guest Parking

Private parking is possible on site for free.

Internet

Wireless internet is available in for free.

Breakfast

At the hotel The Florance guests are invited to a full breakfast served for free.

Children & extra beds

There are no extra beds provided in a room.

Pets

Pets are not allowed.

Number of rooms:

Guest Ratings & Reviews

Real Guest Experiences & Ratings

Review score

Based on 259 verified reviews

9.1/10

Perfect

97%

Recommend

Breakfast

9.5/10

Cleanliness

9.5/10

Comfort

9.6/10

Facilities

9.1/10

Free Wi-Fi

9.5/10

Location

9.5/10

Paid Wi-Fi

9.0/10

Staff

9.6/10

Value for money

9.0/10

Pros

Easy check-in

Perfect location

Friendly staff

Relaxing environment

Cons

Sound proofing

Tricky arrival

Wrong room details

Fish-taste salt

No reviews yet on our siteUnfortunately, our guests have not yet left any reviews for this hotel, but you can read reviews from Booking.com.

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Questions of the users

About The Florance

Is there parking available for guests at the property?

14 November 2024

Yes, parking is available at the rear of the property for guests.

Is there an airport shuttle service that can pick me up upon arrival?

20 December 2024

Currently, there is no airport shuttle service; however, taxis, buses, and Ubers are readily available, with taxi fares typically around $35.

Could you share details about the breakfast offerings?

5 January 2025

Breakfast includes a selection of fresh fruits, yoghurt, muesli, toast, and eggs, along with beverages like tea, coffee, hot chocolate, and juice.

What bedding configurations are available at the hotel?

2 February 2025

Available bedding options include Queen and King beds, as well as Twin King singles.

Are vegan options available for breakfast?

18 March 2025

Yes, there are several vegan options available for breakfast upon request.

Is it possible to store luggage while I'm away on a hiking trip?

22 April 2025

Yes, luggage storage can be arranged for guests during their hikes or while they explore the area.

Are rooms equipped with air conditioning?

10 May 2025

All bedrooms and the Conservatory are equipped with air conditioning, providing a comfortable environment for guests.

Can I check in during the late hours if my flight arrives at that time?

15 June 2025

Late check-in is possible. Guests arriving at 1:30 am can check in at that hour.

Do any rooms feature private balconies for guests?

28 July 2025

Unfortunately, none of the rooms have balconies, but there is a shared upstairs balcony accessible from the hallway.

Is the hotel conveniently located near key attractions in the area?

30 August 2025

Absolutely! The Florance is situated within the Launceston arts precinct, allowing easy access to many iconic food, shopping, and cultural experiences, all within walking distance.